Stark County Floral Production, 40 Years, Six Staff
Listing Number: 60364-908328
Listing Details
- Down Payment: $149,900
- Sales: $397,072
- Seller's Discretionary Earnings: $82,470
- Inventory: $8,000
- Furniture, Fixtures, and Equipment: $12,000
- Employees: 6
- Year Established: 1984
- Reason for Selling: Retirement
Business Description
Stark County Floral Production, 40 Years, Six Staff
$397,072 Annual Revenue from a 6,700 Square Foot Purpose-Built Facility Serving Consumer and Commercial Accounts Across Northeast Ohio
Business Description
Production infrastructure drives this operation. The 6,700 square foot facility was designed from the ground up for floral production and includes a dedicated showroom, multiple design stations, a walk-in cooler, and a delivery garage. That physical footprint is the largest purpose-built floral production space in the immediate Stark County market. No competitor operates from a comparable facility. The infrastructure supports high-volume output across weddings, sympathy arrangements, celebrations, everyday consumer orders, and commercial accounts without the limitations of a converted retail space.
Revenue of $397,072 flows through two distinct customer segments. Consumer accounts generate the majority of volume through repeat purchasing patterns built across decades of consistent service. Commercial accounts provide a separate revenue layer with different billing cycles and order profiles. Six full-time employees manage design, production, and delivery under a structured daily workflow. The operational system is documented and in active use.
$8,000 in inventory and $12,000 in FF&E transfer at the $149,900 asking price. Rent is absorbed into current operating expenses, and the $82,470 in SDE reflects that cost already factored in. Seller financing is available. Four weeks of hands-on training transfers operational knowledge directly to the incoming owner. Real estate is available separately through Russell Real Estate Services, a licensed Ohio brokerage.
A buyer acquires trained staff, established consumer and commercial accounts, a documented operational system, and the largest purpose-built floral production facility in the immediate market.
Business History
Floral production at this Stark County location began in 1984. The business expanded through a second generation of ownership, with each transition accompanied by growth in physical footprint and service capacity. The current 6,700 square foot facility represents a deliberate capital investment in purpose-built infrastructure that distinguishes this operation from competitors working out of adapted retail or commercial spaces.
Four decades of continuous operation produced account depth across both consumer and commercial segments. The brand carries recognition across Stark County through sustained presence at weddings, memorial services, and community events. All required Ohio business licenses and operational permits are current and in good standing. The facility sits on approximately 1.75 acres and has supported the current production model throughout the business's operating history.
Potential Growth and Expansion
- Commercial accounts represent a minority of current revenue. Direct outreach to funeral homes, hotels, corporate offices, and event venues in Stark County expands that segment without adding staff or equipment.
- Wedding and event florals carry higher per-order margins than everyday consumer arrangements. A targeted outreach effort to bridal shows and regional event planners builds on production capability already in place.
- The existing e-commerce presence supports expanded online order volume. The 6,700 square foot facility handles increased throughput without physical changes.
- Delivery infrastructure is in place and operational. Expanding the delivery radius into Summit, Tuscarawas, or Carroll County adds revenue without capital investment in new equipment.
- The 1.75-acre property accommodates gift retail, plant sales, or seasonal décor lines. No structural changes to the building are required to add those product categories.
Competitive Overview
Three competitor types divide the Stark County floral market. Independent florists with physical production facilities, grocery store floral departments, and national online order-gathering services each occupy a different segment. Order-gatherers outsource fulfillment to third parties and produce inconsistent results. Grocery departments compete on commodity pricing and do not pursue event or custom arrangement work. Independent florists with owned production infrastructure hold the high-margin segment that generates the strongest per-order revenue.
This business operates from the largest purpose-built floral facility in the immediate market. Replicating that footprint requires significant capital and a multi-year construction and licensing timeline. The combination of 40-plus years of account relationships, a trained six-person staff, and a production facility with no comparable local equivalent represents a market position that a new entrant cannot reach without years of development.
Key Highlights
- Annual revenue of $397,072 with SDE of $82,470 (20.8% margin)
- Founded in 1984, 40-plus years of continuous operation in Stark County
- 6 full-time employees across design, production, and delivery
- 6,700 sq ft purpose-built leased facility on approximately 1.75 acres; rent factored into current expenses
- Real estate available separately through Russell Real Estate Services
- $8,000 inventory and $12,000 FF&E included in the $149,900 asking price
- Seller financing available; four weeks of hands-on training provided
- Reason for sale is retirement
Financials Summary
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Annual Revenue
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$397,072
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Seller's Discretionary Earnings
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$82,470
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SDE Margin
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20.8%
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Asking Price
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$149,900
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Price-to-SDE Multiple
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1.82x
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Inventory
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$8,000 (included)
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|
FF&E
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$12,000 (included)
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|
Revenue Trend
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Stable
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Ideal Buyer Profile
Six employees across design, production, and delivery require daily management presence. $149,900 covers the business acquisition with seller financing available for qualified buyers; real estate is a separate negotiation through Russell Real Estate Services. Floral industry experience shortens the learning curve but is not a hard entry requirement given the trained staff and documented operational systems in place. A buyer with account management or B2B sales experience finds the commercial account expansion opportunity accessible from the first month of ownership. Full-time on-site involvement is required at the current staffing and revenue level.
Confidentiality Notice
A signed confidentiality agreement is required before financial details are released. Qualified buyers should contact the listing broker to request the full offering memorandum.
Transworld Business Advisors of Canton is Northeast Ohio's trusted business exit partner, serving Stark and Columbiana County entrepreneurs with confidential business brokerage, certified business valuations, and strategic exit planning. We specialize in helping retiring small business owners maximize value, preserve legacies, and execute confidential transitions. Our certified business appraisers provide accurate valuations for succession planning, business sales, and acquisition opportunities. Whether you're selling a family business, planning retirement, buying an established company, or need expert guidance through the complex business transition process, we deliver proven results for Canton's business community.
